The proposed density, height and scale of the Strathearn Heights redevelopment were a substantial departure from other forms of redevelopment in Edmonton’s mature neighbourhoods. This triggered a planning approach aimed at achieving a balance among social, environmental, technical and economic interests that were, at times, in conflict. The public consultation program was extensive and far exceeded the requirements of the Zoning Bylaw. It encompassed pre-application discussions with a community advisory committee and meetings with community members and residents of Strathearn Apartments in open houses, design charettes, small group workshops and individual meetings.
As awareness of how the plan would impact the city at large increased, other major stakeholders were engaged including the Art Gallery of Alberta, Greater Edmonton Alliance and Habitat for Humanity, which triggered the development of a comprehensive communication plan. An information centre, website and newsletters provided ongoing information on the planning process, project concept and strategies for tenant relocation. The development proposal forwarded to Council included major and minor changes that responded to community input and negotiations with City administration. To clearly convey the master plan’s intent and project quality, a fly-thru rendering was developed and presented at the Public Hearing.